Don’t Let Your Web Designer Own Your Domain and Accounts

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We’re currently working with two businesses who are suffering because they don’t own their domains; their web designers do. Both are trying to move their websites, but they’ve hit a roadblock because they don’t own their domains. We’ve worked with companies in similar situations many times over the years, and I get angry each time. This problem would be easily avoided […]

Your eyes are bigger than your website budget

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Are your eyes are bigger than your website budget? By that I mean, is your dream or vision for your website beyond what you can currently afford? I’ve talked to many businesses about their website desires, and have seen that their eyes are often bigger than their website budgets. What’s a business to do? Here are a few options, […]

How to choose a web design company for your small business

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“How should a small business choose a web design company?” This was one of the many questions asked at the Small Business Tech Panel at the Warehaüs, a coworking space in Holland, Michigan in March 2014 (yes, I’m posting this over a year later). Here’s an expanded version of the answer I gave. These are the attributes to consider […]

Business Website Mistakes: Chamber Tech Lunch, Jan 2015

Website Mistakes Chad Warner Chamber Tech Lunch

Are you making mistakes with your small business website? Business websites exist to sell, directly or indirectly. Small businesses often lose sight of that, and make mistakes with the content, design, marketing, and technical aspects of their sites. Learn how to fix these mistakes so your site delivers business results. I gave this presentation, Website […]

Review: Book Yourself Solid: Getting More Clients Than You Can Handle Even If You Hate Marketing and Selling

Book Yourself Solid cover

Book Yourself Solid: The Fastest, Easiest, and Most Reliable System for Getting More Clients Than You Can Handle Even If You Hate Marketing and Selling by Michael Port My rating: 5 of 5 stars This is one of the best sales and marketing books for service professionals that I’ve read. It walks you through how […]

Entrepreneurs, your website should be the center of your web presence

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Entrepreneurs, your website should be the center, or hub, of your web presence. It’s the only way to maintain control of your professional image, content, and design. You forfeit control when you use third-party platforms (such as social media or blogging sites) as the center. Of course, you should use third-party platforms, but they should […]

How to decide on website content

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How do you come up with content for your website? Whether you’re creating a new website or revising your current one, the content (text, images, video, etc.) is the most important part. People visit your website for the content, not for the design or functionality. In working with our clients, we’ve found that this process works […]

Review: The Design of Everyday Things

The Design of Everyday Things cover

The Design of Everyday Things by Donald A. Norman My rating: 4 of 5 stars An excellent book about how to design usable products. It’s philosophical but backed by plenty of examples (text and images) of good and bad design, including buildings, appliances, and technology. It’s interesting and well-written. I read the 1988 edition, so […]