What do you think of these new OptimWise logos?

I'm thinking of redesigning the OptimWise logo. What do you think of these logos?

I want a symbol that represents OptimWise. The name is a combination of optimize and wise. I'm trying to convey that the websites I create empower my clients to be better and more efficient, but it's about more than technology; I custom-build my sites with wisdom about each client and their place on the Web.

These logos were created by my friend Todd Karsemeyer.

Alpha:

OptimWise logo 2012 Alpha color

OptimWise logo 2012 Alpha color

Bravo:

OptimWise logo 2012 Bravo color

OptimWise logo 2012 Bravo color

Current logo, from early 2010:

OptimWise logo 2010

OptimWise logo 2010

These are some rough logo ideas I had in early 2010:

OptimWise logo sketches 2010

OptimWise logo sketches 2010

What do you think?

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2 comments on “What do you think of these new OptimWise logos?”

  1. Hey Chad, I like the font in the alpha logo more, the icons in bravo is cool, but reminds me of a stock market icon. They are both better than your current logo though.

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