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Tag: business

Website mistakes: topic of upcoming Chamber talk, Jan 15, 2015

Are you making mistakes with your small business website? Business websites exist to sell, directly or indirectly. Small businesses often lose sight of that, and make mistakes with the content, design, marketing, and technical aspects of their sites. Learn how to fix these mistakes so your site delivers business results. I'll be presenting Website Mistakes […]

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Best WordPress podcasts, winter 2014

Here's the latest round of my favorite WordPress podcasts, listed in order of preference. I prefer those that contain actionable advice over those that are mostly news. These days, I personally focus more on strategy, business development, and project management than development or design (which my teammates handle), and my taste in podcasts reflects that. […]

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Why Your Website Should Be the Center of Your Web Presence

Business owners and other business people, your website should be the center, or hub, of your web presence. It's the only way to maintain control of your professional image, content, and design. You forfeit control when you use third-party platforms (such as social media or blogging sites) as the center. Of course, you should use […]

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Chad Warner's WordPress & business journey (KitchenSinkWP interview)

I was interviewed about my WordPress and business journey for the KitchenSinkWP podcast. I met host Adam Silver a few years ago through Dustin Hartzler, host of the Your Website Engineer podcast. Podcast summary Tools mentioned Conclusion What did you find interesting or helpful about this episode? Leave a comment!

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Website Mistakes Small Businesses Make, and How to Fix Them: WordCamp Grand Rapids 2014

I gave this presentation, Website Mistakes Small Businesses Make, and How to Fix Them, at WordCamp Grand Rapids 2014. I’ve seen many small businesses make website mistakes that hurt their results. My presentation was about how to fix these mistakes so your site delivers business results. Below are the video, slides, and detailed notes. Not optimizing to sell How […]

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I'll be speaking at WordCamp Grand Rapids 2014

I'm very excited to announce that I'll be speaking at WordCamp Grand Rapids 2014! My session is titled, Website Mistakes Small Businesses Make, and How to Fix Them. I'll be giving away free advice, so join in! My speaker interview was just posted. WordCamp Grand Rapids is the annual WordPress conference in Grand Rapids, MI. This […]

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Review: Do It! Marketing: 77 Instant-Action Ideas to Boost Sales, Maximize Profits, and Crush Your Competition

Do It! Marketing: 77 Instant-Action Ideas to Boost Sales, Maximize Profits, and Crush Your Competition by David Newman My rating: 5 of 5 stars This is an actionable, motivating guide to small business marketing. It instantly became one of my favorite marketing books. I agree with Newman’s approach; it fits the way I like to […]

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Can Social Media Replace a Business Website?

"Doesn't social media replace the need for a business website?" This was one of the many questions asked at the Small Business Tech Panel at the Warehaüs, a coworking space in Holland, Michigan in March 2014. The short answer is no. Here's an expanded version of the answer I gave. These are the advantages of a business website over social […]

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Best WordPress podcasts, summer 2014

These are the best WordPress podcasts I've found. They have content for WordPress site owners, designers, and developers. My favorites are those that are focused on education rather than news. I listed them in order of preference. If you like these, you should read my other posts about podcasts. I’m always looking for more, so please […]

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Website mistakes small businesses make

"What website mistakes do small businesses make?" This was one of the many questions asked at the Small Business Tech Panel at the Warehaüs, a coworking space in Holland, Michigan in March 2014. Here's an expanded version of the answer I gave. The items (in no particular order) are as follows: Not optimized for sales Business websites exist to […]

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What does a small business WordPress website need?

"What does a small business website need?" This was one of the many questions asked at the Small Business Tech Panel at the Warehaüs, a coworking space in Holland, Michigan in March 2014. Here's an expanded version of the answer I gave. The items (in no particular order) are as follows: Effective content (text, images, video) Too […]

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Review: Getting Real: The Smarter, Faster, Easier Way to Build a Web Application

Getting Real: The Smarter, Faster, Easier Way to Build a Web Application by 37 Signals My rating: 4 of 5 stars The book is written for those who create web applications, but as a web designer who creates WordPress websites, I found plenty of relevant advice about planning, project management, client relations, hiring, and productivity. […]

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